Probing the unconscious mind of the consumer has tremendous value beyond advertising. For example, learning that a communications device or even a personal care product invokes deep thoughts and feelings about social bonding can be very helpful to R&D experts. In the case of a communications device, this suggests that tactile experiences of social bonding be “engineered in” through the design of how the product is gripped in the hand and in the choice of finish in the device’s housing material. In the case of a personal care product, colors and scents known to be evocative of social bonding experiences can be used. In both cases, the basic idea of connection is central to the product’s value proposition and becomes a more profound basis for developing marketing strategy than, say, technical superiority or long-lasting benefits. While the latter attributes are important, it is because they serve the deeper needs of connection or social bonding.
For more, read about Marketing to the Subconscious Mind and understand how the subconscious works.
Now that sounds amazing! Almost 1,000 drivers have signed up to win $1000 from the new MINI PREMIUM OUTLET located in Sterling Virginia. The MINI OUTLET has guaranteed lowest prices of brand new and pre-owned car inventory so visit them this weekend and see what car fits you.
This giveaway, as informed by the General Manager, has a mission to make drivers in the local region become more passionate about whatever car they drive. WINNERS will be announced on April 26th, 2014. People have been submitting entries through the Website, Facebook and Twitter accounts.
Send a photo of you and your car (car doesn’t have to be a MINI brand) to WinMINI@MINIpremiumOUTLET.com
Visit HERE and follow the short 3 steps to WIN
Shannon Sanchez is humbly living her dream with the newly designed and developed company Celebrations By Shannon Sanchez. With her astounding experience with the military and US government, she has merged discipline and determination with creativity and design.
Her company designs and implements the most creative themes around different types of events. Click image below or call her office using the number on the graphic. If you can impress the military officials, you can impress anyone.
Here is what the Air National Guard Chaplain had to say about her diligence and dedication.
“I’ve done a fair share of weddings and I need to tell you how impressed I was with Ms. Sanchez. Her organizational skills, ability to work with people, and sense of dedication was quite remarkable. Her professionalism strongly contributed to the smooth flow of the day for the bride and groom, family, guests, and myself.” - Chaplain, Air National Guard
MIO me! …will soon become a term many will use on 3 continents. This company has grown very quickly in under 5 years and is proving to save many international callers thousands of dollars annually. Originally from the United Kingdom, within the city of London, this company started up with a mission to connect many with their loved ones quicker, simpler and for less. High tech features include one-touch conference dialing to as many as 100 business or personal contacts at the same time, by just dialing one number. They also have their products and solutions available on most mobile devices. Imagine calling one number or on speed dial and all the phones of your team members around the world start ringing. Brilliant!
Take a look at their NEW WEBSITE and maybe one day, you might ask family, friends or colleagues internationally…”Mio me!”
- How much more time do Millennials spend online and on mobile than their older counterparts?
- How many Millennials own a smartphone? Do they prefer Android or iPhones?
- Do Millennials still use Facebook? Which other social networks do they engage with?
- How do Millennials prefer to watch TV compared to other age segments? What about their behavior makes them harder to reach with TV ads?
- Why should marketers focus on digital platforms for advertising to Millennials?
CLICK HERE TO DOWNLOAD this FREE REPORT and start getting these customers!
Her name is Mrs SADE. With a successful firm based in Maryland, she has helped thousands of people and businesses progress from just making hundreds to hundreds of thousands or more. Follow her on Twitter and LIKE her Facebook Fanpage HERE for Weekly financial and accounting tips. Call her as well and you would learn something guaranteed!
His name is Mike DeGraba. Her name is Stacey Manly. He was her teacher 40 years ago and they hadn’t seen each other since. As fate would have it, they both became fans on the same facebook fanpage. After being fans of the same page for over 2 years, a campaign to WIN 2 FREE MEALS made them winners due to the votes of over 700 fans, and for the first time in 40 years, they reconnected. ”Social media efforts can do much more than sell a burrito or cheese enchilada. It can plant happiness in ways you cannot imagine.” ~Tony Alvarez, manager of the Mi Rancho Mexican restaurant location in Rockville. LIKE their Fanpage HERE
Attention small business owners!! IT IS TIME TO CHANGE THINGS UP! Besides the billion dollar budgets, why do you think major corporations are much more successful in advertising campaigns than you? Answer: They are NOT!
You can achieve much more success since you have a smaller, sometimes more niche segment to target. You can spend little or a lot depending on your budget, but there is ONE CAPITAL SIN you keep committing:
Setting your expectations HIGHER than what you put into your advertising campaigns.
Some individuals, brands, non profits and even startups have been lucky to create successful viral videos, meet lucrative investors or created the perfect marketing partnerships. For those that haven’t pace yourself out. What you put in is most likely what you “might” get…in other instances, you could be lucky unless you hire professional Advertising Strategists.
Do not expect to make $10,000 per month if you are only investing $100 in google adwords and hiring an intern for $150 per month to post interesting things on Facebook or twitter. This is almost IMPOSSIBLE (almost because you could strike some luck seldomly with someone of interest)
HERE IS HOW YOU DO IT – 4 GOLDEN RULES:
- MONTHLY GOAL – Put down a figure you want to set as your revenue goal per month. Then divide this financial goal by your unit price or average price to calculate the amount of people you need to “PAY” you.
- CONTACT (People PAYING you MULTIPLIED BY10) – If you are supposed to have 100 people pay you to reach your target revenue number, call or email 10 times that number. (Remember calling or sending an email will “turn over” depending on the email design/copy or the skill of the phone caller)
- FOLLOW UP with EVERYONE CONTACTED – Send follow up emails to the people tat opened the previous email OR THANK everyone you called with a voicemail or text message (text messages are now cheaper to send to leads)
- INVEST IN REACHING MORE and INVEST IN MONITORING your Efforts – Pay what it costs to reach the amount of people you want to target and pay someone or a company to monitor and get you a monthly report on this.
Don’t Fail to master these golden rues. Otherwise, with technology growing so fast, your competitors down the road and in the next city…..will make you extinct. It could end up like the ICE AGE story.